{"id":51411,"date":"2016-12-12T12:14:06","date_gmt":"2016-12-12T20:14:06","guid":{"rendered":"http:\/\/www.ponoko.com\/blog\/?p=51411"},"modified":"2018-03-26T17:11:26","modified_gmt":"2018-03-27T00:11:26","slug":"maker-spotlight-proportioner","status":"publish","type":"post","link":"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/","title":{"rendered":"Measuring Success: Maker Crushes Kickstarter Goal By 2,087%"},"content":{"rendered":"<h3>The Secret Behind The Elegant Instrument That Measures The Golden Ratio<\/h3>\n<p><a href=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-51429 size-large alignnone\" src=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\" width=\"675\" height=\"403\" srcset=\"https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg 1024w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-300x179.jpg 300w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-768x459.jpg 768w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE.jpg 1500w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><\/a><\/p>\n<p>Sir Edward Victor Appleton, 1947 Nobel Laureate in physics, said: \u201cThe golden ratio is the key to universal physics.\u201d And for <a href=\"http:\/\/scottonstott.com\" target=\"_blank\" rel=\"nofollow\">Scott Onstott<\/a>, founder of SIPS Productions Inc., the golden ratio is the key to a Kickstarter campaign success story that had this maker crushing his initial goal to raise $1,618 by 2087%.<\/p>\n<h3><strong>The Golden Ratio Is Everywhere (Even If You Don\u2019t Know It)<\/strong><\/h3>\n<p>From great works of art down to the credit card in your wallet, the golden ratio is everywhere. In mathematical terms, the ratio is 1:1.618. While these numbers may not hold much meaning to the casual observer, they have been studied by scholars for centuries.<\/p>\n<div class=\"ponoko-content-box\">\n<h2 class=\"ponoko-content-box-title\">How To Start A Kickstarter<\/h2>\n<p class=\"ponoko-content-box-body\">Everything you need to know about <a href=\"https:\/\/www.ponoko.com\/blog\/business-tips\/how-to-start-a-kickstarter\/\" target=\"_blank\">how to start a Kickstarter<\/a>.<\/p>\n<p><a href=\"https:\/\/www.ponoko.com\/blog\/business-tips\/how-to-start-a-kickstarter\/\" class=\"ponoko-content-box-cta\" target=\"_blank\">See the ultimate guide here<\/a><\/div>\n<p>\u201cSome of the greatest mathematical minds of all ages, from Pythagoras and Euclid in ancient Greece, through the medieval Italian mathematician Leonardo of Pisa and the Renaissance astronomer Johannes Kepler, to present-day scientific figures such as Oxford physicist Roger Penrose, have spent endless hours over this simple ratio and its properties,\u201d <a href=\"https:\/\/en.wikipedia.org\/wiki\/Golden_ratio\" target=\"_blank\" rel=\"nofollow\">says Israeli astrophysicist Mario Livio<\/a>. \u201cBut the fascination with the Golden Ratio is not confined just to mathematicians. Biologists, artists, musicians, historians, architects, psychologists and even mystics have pondered and debated the basis of its ubiquity and appeal. In fact, it is probably fair to say that the Golden Ratio has inspired thinkers of all disciplines like no other number in the history of mathematics.\u201d<\/p>\n<h3><strong>Kickstarting The Golden Ratio<\/strong><\/h3>\n<p>Scott has followed the work of these thinkers in his use of the golden ratio. A graduate of University of California at Berkeley with a degree in architecture, he has written and self-published seven books about the <a href=\"http:\/\/www.secretsinplainsight.com\" target=\"_blank\" rel=\"nofollow\">Secrets In Plain Sight<\/a>, a series that documents his ongoing research, unique discoveries and sacred geometry artwork. He has also produced a <em>Secrets in Plain Sight<\/em> film series profiling patterns found in art, architecture and the cosmos\u2014which has now been viewed by millions.<\/p>\n<p>\u201cAfter having written two books on the golden ratio\u2014the first an introductory illustrated book, and the second revealing how Leonardo Da Vinci used the golden ratio as the underlying structure of his paintings\u2014I wanted a way for people to discover the golden ratio in the natural world, in human-made artifacts surrounding them, and to purposefully encode the golden ratio in the things people make,\u201d Scott explains. \u201cI created a unique set of golden ratio calipers, <a href=\"http:\/\/proportioner.info\" target=\"_blank\" rel=\"nofollow\">The Proportioner<\/a>, which does exactly that.\u201d<\/p>\n<p>Due to its precise geometric design, the Proportioner\u2019s middle pointer always proportionally indicates the golden ratio with respect to the width of the outer arms (aka, the whole).<\/p>\n<p><a href=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Star-2.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-51435 size-full alignnone\" src=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Star-2.jpg\" width=\"680\" height=\"1015\" srcset=\"https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Star-2.jpg 680w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Star-2-201x300.jpg 201w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/a><\/p>\n<p>Like many makers, Scott wanted to test the demand for his product before going into full production. So he started a <a href=\"https:\/\/www.kickstarter.com\/projects\/secretsinplainsight\/the-proportioner-golden-ratio-calipers\" target=\"_blank\" rel=\"nofollow\">Kickstarter campaign<\/a> to bring the Proportioner to life.<\/p>\n<p>Not knowing what to expect, he started with a modest goal\u2014$1,618\u2014a nod to the number that started it all. With a funding period of August 29 \u2013 October 1, 2016, Scott raised $33,772 from 543 backers in that brief 33 days\u2014totally crushing the original goal by 2087%.<\/p>\n<h3><strong>Building The Perfectly Proportioned Proportioner<\/strong><\/h3>\n<p>While the Proportioner may seem like a simple tool, making this elegant instrument was far from easy.<\/p>\n<p>Scott initially considered 3D printing, CNC or water-jet cutting to make his golden ratio calipers with a unique magnetic hinge, but none of these manufacturing options were as well suited as laser cutting for what he wanted to make.<\/p>\n<p>\u201cHigh quality laser cutting turns out dimensionally accurate parts every time,\u201d Scott says. \u201cMy device has interference-t magnets where the tolerance is a few hundredths of an inch. The magnets must fit perfectly every time. There is no way to replicate this by hand or by using woodworking machines. Because of these extremely precise small-scale details, laser cutting was the obvious choice.\u201d<\/p>\n<p>And while he did try other laser cutting services before finding Ponoko, he made the switch because of the easy-to-use web interface and choice of materials. \u201cNone of the other laser cutting services had the right material for what I wanted to make,\u201d Scott says. \u201cI like the feel of wood rather than metal or acrylic in the hand, and Ponoko has the 3.5mm thick premium veneered MDF that suited my project perfectly.\u201d<\/p>\n<p>Scott determined that using the premium walnut veneer surrounding a medium density fiberboard core on top and bottom was the best option for his calipers. \u201cThis materials &#8216;sandwich&#8217; is far stronger and dimensionally stable compared to Baltic birch and other plywoods,\u201d he explains. \u201cThe hard veneer layers help the Proportioner arms slide smoothly and they are quite attractive. The MDF core doesn&#8217;t warp, bend or twist like plywood does, an important consideration for the long slender arms in my device.\u201d<\/p>\n<p>Once he had made the materials decision, the next challenge for Scott was figuring out how to pack the maximum number of parts needed on the given sheet size to keep his costs in check. \u201cThe arms of the Proportioner are complex curves and optimally tiling them is non-trivial,\u201d he says. \u201cHaving no automated way to do this, I did a lot of trial and error in AutoCAD until I ultimately was able to fit 25 Proportioners per sheet.\u201d<\/p>\n<p>In addition to creating the calipers, Scott designed a magnetic stand to hold them. The stand is assembled without tools, simply by pressing the finger joint together at a right angle. Micro bevels laser-cut into the finger joint ensure a snug fit. What\u2019s cool about the stand is that it not only provides a convenient place to store the Proportioner, but it also converts the instrument into an attractive small sculpture when not in use.<\/p>\n<h3><strong>Discovering <\/strong><strong>The Golden Ratio In Your World <\/strong><\/h3>\n<p>Open any art history book, and you\u2019ll see that many old masters structured their compositions using the golden ratio, although this fact continues to largely go unrecognized.<\/p>\n<p>See how Leonardo da Vinci used the golden ratio to create <em>Bacchus (formerly Saint John The Baptist)<\/em>, while Michelangelo located the divine spark in <em>The Creation Of Adam<\/em> using the divine proportion.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-51415\" src=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Great-Artworks-1024x512.jpg\" alt=\"golden-ratio-great-artworks\" width=\"675\" height=\"338\" srcset=\"https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Great-Artworks-1024x512.jpg 1024w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Great-Artworks-300x150.jpg 300w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Great-Artworks-768x384.jpg 768w\" sizes=\"auto, (max-width: 675px) 100vw, 675px\" \/><\/p>\n<p>But the golden ratio isn\u2019t limited to works of art; it can also be found in the more mundane. Just look at the structure of the ebony and ivory keys on the piano, or the configuration of vinyl records. Who knew making music had such beautiful mathematical proportions.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-51416\" src=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Piano-Keyboard.jpg\" alt=\"golden-ratio-piano-keyboard\" width=\"680\" height=\"452\" srcset=\"https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Piano-Keyboard.jpg 680w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Piano-Keyboard-600x400.jpg 600w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Piano-Keyboard-300x199.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-51417\" src=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Records.jpg\" alt=\"golden-ratio-records\" width=\"680\" height=\"422\" srcset=\"https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Records.jpg 680w, https:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Golden-Ratio-Records-300x186.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/p>\n<p>Scott says the golden ratio is the most succinct mathematical expression of the Hermetic concept, &#8220;As above, so below.&#8221; And he hopes that Proportioner users will feel empowered to discover the golden ratio for themselves in the natural world and in human-made objects.<\/p>\n<p>Robert Lawlor, author of <em>Sacred Geometry: Philosophy &amp; Practice<\/em>, said: \u201cThe golden ratio is a reminder of the relatedness of the created world to the perfection of its source and of its potential future evolution.\u201d With the Proportioner, that creation just got easier.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Secret Behind The Elegant Instrument That Measures The Golden Ratio<\/p>\n<p>Sir Edward Victor Appleton, 1947 Nobel Laureate in physics, said: \u201cThe golden ratio is the key to universal physics.\u201d And for Scott Onstott, founder of SIPS Productions Inc., the golden ratio is the key to a Kickstarter campaign success story that had this maker crushing his initial goal to raise $1,618 by 2087%.<\/p>\n<p><strong>The Golden Ratio Is Everywhere (Even If You Don\u2019t Know It)<\/strong><\/p>\n<p>From great works of art down to the credit card in your wallet,<\/p>\n","protected":false},"author":58,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,1066],"tags":[],"class_list":["post-51411","post","type-post","status-publish","format-standard","hentry","category-business-tips","category-maker-success-stories"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Measuring Success: Maker Crushes Kickstarter Goal By 2,087%<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Measuring Success: Maker Crushes Kickstarter Goal By 2,087%\" \/>\n<meta property=\"og:description\" content=\"The Secret Behind The Elegant Instrument That Measures The Golden Ratio Sir Edward Victor Appleton, 1947 Nobel Laureate in physics, said: \u201cThe golden ratio is the key to universal physics.\u201d And for Scott Onstott, founder of SIPS Productions Inc., the golden ratio is the key to a Kickstarter campaign success story that had this maker crushing his initial goal to raise $1,618 by 2087%. The Golden Ratio Is Everywhere (Even If You Don\u2019t Know It) From great works of art down to the credit card in your wallet,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\" \/>\n<meta property=\"og:site_name\" content=\"Ponoko\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pages\/Ponoko\/34020780272\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-12T20:14:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-03-27T00:11:26+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\" \/>\n<meta name=\"author\" content=\"Lisa Horn\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Ponoko\" \/>\n<meta name=\"twitter:site\" content=\"@Ponoko\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\"},\"author\":{\"name\":\"Lisa Horn\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/#\/schema\/person\/d42be2c3d0721e7cbd5a01ee7b1dbc77\"},\"headline\":\"Measuring Success: Maker Crushes Kickstarter Goal By 2,087%\",\"datePublished\":\"2016-12-12T20:14:06+00:00\",\"dateModified\":\"2018-03-27T00:11:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\"},\"wordCount\":1162,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\",\"articleSection\":[\"Business Tips For Makers\",\"Maker Success Stories\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\",\"url\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\",\"name\":\"Measuring Success: Maker Crushes Kickstarter Goal By 2,087%\",\"isPartOf\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\",\"datePublished\":\"2016-12-12T20:14:06+00:00\",\"dateModified\":\"2018-03-27T00:11:26+00:00\",\"author\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/#\/schema\/person\/d42be2c3d0721e7cbd5a01ee7b1dbc77\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#primaryimage\",\"url\":\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\",\"contentUrl\":\"http:\/\/www.ponoko.com\/blog\/wp-content\/uploads\/2016\/12\/Proportioner-PerspectiveWIDE-1024x612.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/maker-success-stories\/maker-spotlight-proportioner\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ponoko.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Measuring Success: Maker Crushes Kickstarter Goal By 2,087%\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ponoko.com\/blog\/#website\",\"url\":\"https:\/\/www.ponoko.com\/blog\/\",\"name\":\"Ponoko\",\"description\":\"Laser Cutting &amp; 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